Our Villa des Parfums fragrances are 100% made entirely in Grasse, from start to finish! This morning I stopped by the print workshop to see the progress with our perfume caps, each one is individually engraved with our beautiful Villa des Parfums logo!
The logo is the initials of BOTH our brand ‘Villa des Parfums’ AND our non-profit ‘Parfums de Vie’ intertwined. The P & D are linked which symbolizes our value of ‘entraide aux enfants ’ (mutual aid to kids – there’s not a direct translation of the French word ‘entraide’, it expresses the idea that the help is going both ways, that everyone is helped and blessed through the action of serving, it also expresses the community aspect of solidarity and working together for good). The two letters are inside the V which forms a heart. The two hearts represents our belief that LOVE actually changes the world and it’s at the heart of our vision, both for our business and our nonprofit. We wanted to create a logo that was chic, iconic, meaningful and beautiful. The look was inspired by our historic 19th century perfumer’s mansion. What do you think? We love it!